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Privacy Policy

Effective Date: May 1, 2021

The Servy application (the “Website”) and mobile application (the “App”) (collectively, the “Servy Properties”) are brought to you by Servy MENA Portal LLC (“Servy”).  In this Privacy Policy (this “Policy”), we describe how we collect, use, and disclose information that we obtain through your use of the Servy Properties.

By visiting the Website and/or downloading the App, you acknowledge that your personal information will be handled as described in this Policy. Your use of the Servy Properties, and any dispute over privacy, are subject to this Policy and our Terms of Service, which are incorporated by reference into this Policy and include applicable limitations on damages and the resolution of disputes.

These are early release versions of the Servy Properties; we may update and change the Privacy Policy and the Servy Properties from time-to-time. Please review this Policy regularly.

  1. The Information We Collect About You

We collect information about you directly from you and from third parties as further set out below, as well as automatically through your use of the Servy Properties.  We may combine the information that we collect, whether directly from you, automatically, or from social networks for the reasons set out in the How We Use Your Information section below.

Information We Collect Directly From You. We collect information directly from you when you register with us, place an order, request information from us, or otherwise contact us. The type of information that we collect from you depends on your interaction with the Servy Properties, and may include: your name, photo, email address, phone number, current location, destination location, flight information, ordering preferences (including for retail and concessions) and additional information that you may provide to us at our request from time to time.  If you make a purchase from us, we will also collect your payment information and billing address.

Information that We Collect About You from Social Networking Sites. You may log into the App or the Website using your Facebook and other social networking site credentials. If you do so, we will request permission from you to access the following information about you: (i) your name; (ii) user ID; (iii) e-mail address; and (iv) profile photo.

Where you use third-party social networking sites, the third-party social networking site controls the information it collects from you. For information about how they may use and disclose your information, including any information you make public, please consult their respective privacy policies.

Information We Collect Automatically.

We automatically collect information about your use of the Servy Properties through cookies, web beacons and other technologies, including but not limited to:

  • your precise location;
  • web pages and sites you view;
  • advertising and promotions displayed to you;
  • links you click;
  • pages viewed;
  • time within our App and/or on our Website;
  • referring URL or the webpage that led you to our App and/or Website;
  • device-related data, including browser type, domain name, operating system, device type, device model, device identifier, device name, mobile device ID, application ID, browser language, device language, time zone, IP address and IP address fraud history;
  • IMEI and MAC address; and
  • other statistical or technical information related to your device, your use of the App or Website, or the version of our App or Website that you are using.

Important Note:  These Servy Properties will continue to track your location through beacons and other technologies even when you are not using the Servy Properties. You will be asked to consent to your location data being used for purposes described in the “How We Use Your Information” section below. You can withdraw your consent at any time by sending an email to dxbmore.help@servy.ae.

Please see the section “Cookies and Other Tracking Mechanisms” below for more information.

Information We Collect About You From Other Sources.

We may obtain information about you from third party sources, such as the companies we work with to provide services to you (i.e., restaurants or other merchants), affiliates, data aggregators or other public databases.

How We Use Your Information

We use your information, including your personal information, for the following purposes:

  • To provide our Servy Properties to you, to administer customer accounts, to run our business, to communicate with you about your use of our Servy Properties, to respond to your inquiries, to process and fulfill your orders, to send you updates about your orders (including through push notifications and text messages, at your election) and for other customer service purposes.
  • To track your location and proximity to merchants in order to provide services to you.
  • To send you push notifications regarding orders placed through the Servy Properties and promotions that you may opt in to.
  • To tailor the content and information that we may send or display to you, to offer location customization, and personalized help and instructions, and to otherwise personalize your experiences while using the Servy Properties.
  • For marketing and promotional purposes. For example, we may use your information to send you special offers and promotions, or to otherwise contact you about products or information we think may interest you. We also may use the information that we learn about you to assist us or third party companies in providing you relevant advertising and promotions from us or from third party companies.
  • To better understand how users access and use our Servy Properties, both on an aggregated and individualized basis, in order to maintain and improve our Servy Properties and respond to user desires and preferences, and for other research and analytical purposes.
  • To administer a customer or user loyalty program.
  • To conduct benchmarking, analytics and statistical analysis.
  • If you have granted us permission to post to your Facebook Wall, and/or other social sharing properties.
  • For purposes of fraud prevention, data integrity and data security.
  • To meet legal or regulatory requirements. We are required to comply with certain legal and regulatory requirements and we may process your information in order to comply with those requirements. Occasionally, we may be asked to provide certain information to regulators or law enforcement agencies and we will comply with these requests where legally required or permitted.

How We Share Your Information

We may share your information, including personal information, as follows:

  • Affiliates. We may disclose the information we collect from you to our affiliates or subsidiaries.
  • Service Providers. We disclose your information to third party vendors, service providers, contractors or agents who perform administrative and operational functions on our behalf, however, if we do so, their use and disclosure of your information will be governed by a contract requiring them to only use and disclose data in accordance with this Policy. We may also share your information with third party service providers to enable those service providers to: (i) process and fulfill your orders; and (ii) review and analyze statistical information pertaining to the Website and/or App.
  • Third Parties. Where you consent, we may share your information with third parties for marketing and advertising purposes on our App or on the Website.  For example, we may share your information with third parties, such as merchants and airport operators that wish to run an ad promoting their products or services that are available for sale via the Grab Properties, or that wish to encourage you to use the Website or download and use the App. We may also share your information with third parties with whom you place an order, to facilitate fulfillment of your order.

In addition, we may process or share your information in the following circumstances:

  • Business Transfers. If we are acquired by or merged with another company, if substantially all of our assets are transferred to another company, or as part of a bankruptcy proceeding, we may transfer the information we have collected from you to the other company.
  • In Response to Legal Process. To comply with the law, a judicial proceeding, court order, or other legal process, such as in response to a court order or a subpoena or to establish, exercise or defend legal claims.
  • To Protect Us and Others. Where we believe it is necessary to investigate, prevent, or take action regarding illegal activities, suspected fraud, situations involving potential threats to the safety of any person, violations of our Terms of Use or this Policy, or as evidence in litigation in which we are involved.
  • Aggregate and De-Identified Information. We may share aggregate or de-identified information with third parties to assist us in our own marketing, advertising, research or similar purposes.

Our Use of Cookies and Other Tracking Mechanisms

We and our third party service providers use cookies and similar technologies designed for mobile apps and other tracking mechanisms to track information about your use of our Website and/or App. We may combine this information with other personal information we collect from you (and our third party service providers may do so on our behalf).

Cookies.  Cookies (and similar identifiers) are alphanumeric identifiers that we transfer to your device for record-keeping purposes. We use these technologies, among other purposes, to track your in-App and/or Website activities, to assist with log-in and for advertising and marketing purposes (see also How We Use Your Information above). We use both “session cookies”, which disappear from your computer when you exit our App, and “persistent cookies”, which remain on your device even when our App is not in use. We use persistent cookies to track aggregate and statistical information about user activity, and to display advertising both on our Grab Properties and on third-party sites.

Disabling Cookies. Most web browsers automatically accept cookies, but if you prefer, you can edit your browser options to block them in the future. The Help portion of the toolbar on most browsers will tell you how to prevent your computer from accepting new cookies, how to have the browser notify you when you receive a new cookie, or how to disable cookies altogether. Visitors to our Website who disable cookies will be able to browse certain areas of the Website, but some features may not function.

Clear GIFs, pixel tags and other technologies. Clear GIFs are tiny graphics with a unique identifier, similar in function to cookies. Clear GIFs are embedded invisibly on web pages. We may use clear GIFs (a.k.a. web beacons, web bugs or pixel tags), in connection with our Website and/or App to track the activities of visitors, help us manage content, and compile usage statistics. We and our third party service providers also use clear GIFs in HTML e-mails to our customers, to help us track e-mail response rates, identify when our e-mails are viewed, and track whether our e-mails are forwarded.

Third Party Analytics. We use automated devices and applications, such as Google Analytics, to evaluate usage of our Website and/or App, Sisense to process our data for business intelligence purposes, and Fabric.io to monitor the performance and improve the stability of the Servy Properties. We use these tools to help us improve our Website and/or App, performance and user experiences. These entities may use cookies and other tracking technologies to perform their services.  We may share your information with these third parties.  These features are subject to their own privacy policies, not this one. You may ask us for a list of the third party analytics providers we use by emailing dxbmore.help@servy.ae.

Plug-ins and Social Media Widgets.  The Servy Properties may include social media features and widgets, such as the Facebook Like button and the “Share this” button, as well as other interactive mini-programs that run on the Website and/or App and enable certain features to work (e.g., content sharing and comments). These features may collect your IP address and other usage information.  These features are subject to their own privacy policies, not this one.


Currently, our systems do not recognize browser “do-not-track” requests. You may, however, disable certain tracking as discussed in this section (e.g., by disabling cookies).

Third-Party Links

Our Website and/or App may contain links to third-party websites or allow you to post content to (or transmit content to) third-party websites, including without limitation to perform commercial transactions.  Any access to and use of such linked websites is not governed by this Policy, but instead is governed by the privacy policies of those third party websites. We are not responsible for the information practices of such third party websites.

Security of My Personal Information

We are an international business and so we transfer personal data all over the world as part of our business operations and in order to provide the Servy Properties and run our business.  Where we transfer personal data outside of the United Arab Emirates, we either transfer personal data to countries that provide an adequate level of protection or we have appropriate safeguards in place. We have implemented safeguards designed to protect the information we collect from unauthorized access, use, and disclosure. Please be aware no data security measures can guarantee 100% security.

Access To My Personal Information

If we require you to register with us, you may modify personal information that you have submitted by logging into your account and updating your profile information. Copies of information that you have updated, modified or deleted may remain viewable in cached and archived pages of the Website and/or App for a period of time.

What Choices Do I Have Regarding Use of My Personal Information?

We may send periodic promotional emails to you where you have consented to receiving such emails or as otherwise legally permitted. You may opt-out of such communications by following the opt-out instructions contained in the e-mail. Please note that it may take up to 10 business days for us to process opt-out requests. If you opt-out of receiving emails about recommendations or other information we think may interest you, we may still send you e-mails about your account or any products or services you have requested or received from us. Where you have consented to us sharing your information with third parties for marketing purposes, you may continue to receive messages from third parties, unless you opt-out from such messages through the applicable third party. If you take advantage of a third party offer that has been sent to you, that third party may collect certain information from you, subject to its own privacy policy.

To cease the collection of your information by the Website and/or App, you will need to delete the App from your mobile device or log off from the Website (as applicable). Deletion of the App or logging off from the Website will not cease our use of the information that has already been collected by the App or the Website pursuant to this Policy.

This App will send you push notices.  You may turn off push notices for this App through the phone settings screen or the App’s settings.

With regard to account activity-related text messages sent to your phone, after activation, reply with STOP or go into the App’s settings to opt-out.  Reply HELP for help.  Message & Data rates may apply.  The number of text messages you receive may vary based on your account activity.

Special Information for European Consumers

If you are a European resident, you may request access to your personal information including a list of certain third parties to which we have disclosed your personal information. In your request, please attest to the fact that you are a European resident and provide a current European address for your response. You may request this information in writing by contacting us at dxbmore.help@servy.ae. We may ask you to pay a fee of £10 for responding to such requests.  Please allow up to forty (40) days from the date the payment is received for a response.


Our Grab Properties are not designed for children. If we discover that a child has provided us with personal information, we will delete such information from our systems.

Contact Us

If you have questions about the privacy aspects of our Website and/or App or would like to make a complaint, please contact us at dxbmore.help@servy.ae.

Changes to this Policy

This Policy is current as of the Effective Date set forth above. We may change this Policy from time to time, so please be sure to check back periodically. We will post any changes to this Policy on our Website and App. If we make any changes to this Policy that materially affect our practices with regard to the personal information we have previously collected from you, we will endeavour to provide you with notice in advance of such change by highlighting the change on our Website and App.